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What's MetaFilter worth?
February 25, 2009 8:36 AM   Subscribe

What's MetaFilter worth?

Of course, to us, it's priceless. But to a buyer, it's apparently worth less than $1,000,000.
posted by Joe Beese to MetaFilter-Related at 8:36 AM (109 comments total) 1 user marked this as a favorite

$20 SAIT
posted by never used baby shoes at 8:37 AM on February 25, 2009 [21 favorites]


More seriously, I'm not surprised by this - as much as I love MeFi, it does not get the traffic (nor does it have the recognition) of the blogs on that list. Most of my friends and family are only aware of MeFi because I am; the blogs on that list have much greater profile.
posted by never used baby shoes at 8:40 AM on February 25, 2009


Two hogsheads of mead and a fine ass.















Uhh, same as in town.
posted by Mister_A at 8:41 AM on February 25, 2009 [3 favorites]


Please let me be the first to say this Please let me be the first to say this Please let me be the first to say this Please let me be the first to say this Please let me be the first to say this Please let me be the first to say this Please let me be the first to say this Please let me be the first to say this $20 SAME AS IN TOWN.

/tumbleweed.
posted by Jofus at 8:44 AM on February 25, 2009 [4 favorites]


MacRumors is worth 21 million? I very much doubt the accuracy of this list.
posted by Science! at 8:45 AM on February 25, 2009 [1 favorite]


Of course, to us, it's priceless. But to a buyer, it's apparently worth less than $1,000,000.

Perfect.
posted by DU at 8:45 AM on February 25, 2009


Random dude on the Internet probably isn't a reliable ass source for web site valuations.
posted by chunking express at 8:46 AM on February 25, 2009 [1 favorite]


I don't want to live in a world that values BoingBoing at $3.6 million dollars.

Actually, strike those last four words.
posted by stupidsexyFlanders at 8:47 AM on February 25, 2009 [20 favorites]


Definitely strike the last one
posted by stupidsexyFlanders at 8:48 AM on February 25, 2009 [6 favorites]


Worth its weight in gold.

(How much does a pixel weigh, anyway?)
posted by Atom Eyes at 8:48 AM on February 25, 2009


I don't think "$3.6" is really a word.
posted by Mister_A at 8:49 AM on February 25, 2009


I wouldn't take it for any less than $2,000,000. I wouldn't have the patience to deal with asshats like myself.
posted by cjorgensen at 8:51 AM on February 25, 2009 [1 favorite]


New MetaTalk thread: Is "$3.6" really a word?
posted by DU at 8:52 AM on February 25, 2009 [4 favorites]


Ya, read the comments on that post, almost everyone is saying how wrong the numbers are.
posted by philomathoholic at 8:52 AM on February 25, 2009


What's MetaFilter worth?

It only cost me $5.
posted by Meta Filter at 8:55 AM on February 25, 2009 [10 favorites]


If it were sold to a new media content conglomerate?

Nothing.

So valuation based on the potential to monetize existing traffic is kind of nonsense anyway.
posted by snuffleupagus at 8:56 AM on February 25, 2009


Threepointsix.
posted by gman at 9:01 AM on February 25, 2009


Oh, how I hate Perez Hilton more this morning.
posted by jerseygirl at 9:03 AM on February 25, 2009 [2 favorites]


It's worth the money.
posted by netbros at 9:03 AM on February 25, 2009 [1 favorite]


It depends on if they throw in the microfiber sleeve and A SECOND SET OF SHAMWOWS! Now how much is it worth?
posted by Bernt Pancreas at 9:03 AM on February 25, 2009 [7 favorites]


It's worth whatever someone is willing to pay. Those listed sites sure as shit don't have buyers with cash in hand for the listed amounts so this is an exercise in futility.
posted by Rhomboid at 9:04 AM on February 25, 2009 [2 favorites]


In Philly, it's worth fifty bucks.
posted by The Straightener at 9:05 AM on February 25, 2009 [1 favorite]


To determine value, [...] unique visitor and pageviews information from [...] Alexa, Quantcast, Compete, and comScore. [...] Our estimated CPMs for ads are based on the current display and text ad environment, the quality of ads at each blog, and the number of ads that it runs on the average pages. [...] multiples of revenue and operating income were used to assess value. Large blogs with big “moats” got higher multiple that smaller ones. Recreating Huffington Post or TechCrunch would be extremely difficult, especially in a recession. Blogs with one founder who does most of the writing were given lower multiple because the presence of that single person is essential to the company’s value. [...]

1. No description of how they decided which sites to calculate values for. Maybe they didn't even consider MetaFilter.

2. An estimated visitor number, multiplied by an estimated income per thousand visitors based on factors like the number of ads on the average page, to produce an estimate of annual revenue? That sounds like it could produce estimates that were orders of magnitude out.

3. Then take the annual revenue and multiply it by an arbitrary number between 3 and 12, based, as far as I can tell, on the author's opinions of the blog.

IMHO they might as well have had the writer just pull the valuation (and site ordering) out of his ass; what he's done here is little more than that.
posted by Mike1024 at 9:05 AM on February 25, 2009


It's worth whatever someone is willing to pay. Those listed sites sure as shit don't have buyers with cash in hand for the listed amounts so this is an exercise in futility.

Exactly. Find me a buyer of GM for $1.5 billion right now.
posted by gman at 9:06 AM on February 25, 2009


What if I only want to buy Cortex?
posted by bondcliff at 9:07 AM on February 25, 2009 [2 favorites]


What if I only want to buy Cortex?

He can't take less than $100 an hour, and no kissing on the mouth.
posted by jerseygirl at 9:08 AM on February 25, 2009 [8 favorites]


The site itself is an asset, but it has a lot of liabilities.
posted by gman at 9:15 AM on February 25, 2009 [1 favorite]


SAME AS IN....



timing!
posted by jessamyn (staff) at 9:24 AM on February 25, 2009 [4 favorites]


I have switched the MetaFilter family of sites to a plain white background, thus doubling its value: Four hogsheads of mead, and two fine asses.
posted by Mister_A at 9:24 AM on February 25, 2009 [1 favorite]


Metafilter: a reliable ass source
posted by Hovercraft Eel at 9:24 AM on February 25, 2009 [2 favorites]


Four hogsheads of mead, and two fine asses.

I get the four hogsheads, but which two have the fine asses?

My money's on cortex and pb
posted by dersins at 9:27 AM on February 25, 2009


I perfected a reliable and practical valuation method which adds up all the two cents which people have pitched in over time. With this method, I have determined that MetaFilter is currently worth $189.3 million.

You can make the check out to CASH.
posted by Spatch at 9:36 AM on February 25, 2009


Haven't we learned anything from purely mathematical projections of imaginary money? For example: Perez Hilton wouldn't be the same without that guy - the value is in creations. They just happen to be located at perezhilton.com.

With that, my calculations put MeFi at approximately eleventykajillion space units, or 25 bacon unicorns. Those numbers may not mean anything now, but that's because MeFi has future value.
posted by filthy light thief at 9:36 AM on February 25, 2009 [2 favorites]


Sadly, the market value for bacon unicorns is tanking.
posted by Dr-Baa at 9:40 AM on February 25, 2009


MetaFilter: Same as in town
posted by not_on_display at 9:41 AM on February 25, 2009


I've always thought that Metafilter was at least worth a quick fumble behind the bike sheds, but I'm not sure I'd want to take it home to meet my mother.
posted by ob at 9:50 AM on February 25, 2009 [3 favorites]


Roughly equal to the sum of its parts.
posted by Sailormom at 9:51 AM on February 25, 2009


What's MetaFilter worth?

Oddly enough, only what you put into it.
posted by Brandon Blatcher at 9:51 AM on February 25, 2009 [1 favorite]


posted by stupidsexyFlanders I don't want to live in a world that values BoingBoing at $3.6 million dollars.

Actually, the 3.6 figure is just that--3.6. BoingBoing removes all the zeros so you don't know the real value, and then the appraisal is unvalued as though it never existed.
posted by mattdidthat at 10:08 AM on February 25, 2009


Cut it up and the street value alone has to be in the hundreds of millions.
posted by Blazecock Pileon at 10:16 AM on February 25, 2009 [4 favorites]


According to this, it's juuuusstt shy of one million.

According to this site, it's worth a bit more.

According to this one, it's closer to 2 million.
posted by louche mustachio at 10:18 AM on February 25, 2009 [1 favorite]


I've always dreaded the day when jessamatexpbpinta realize that there are better things to do than shepherd this eclectic herd of cats we call metafilter. When they are done, we are finished here.

I don't know what I'll do then. This site has ruined me for other blogs.
posted by SteveTheRed at 10:20 AM on February 25, 2009 [2 favorites]


posted by Blazecock Pileon Cut [MetaFilter] up and the street value alone has to be in the hundreds of millions.

Yep. That's how User Friendly stays in business.
posted by mattdidthat at 10:21 AM on February 25, 2009 [11 favorites]


illiad should know the answer to this.
posted by gman at 10:26 AM on February 25, 2009


Or,

(Value of one User Friendly Cartoon) X (Number of funny MeFi comments)
posted by SteveTheRed at 10:26 AM on February 25, 2009


damnit
posted by SteveTheRed at 10:27 AM on February 25, 2009


Fuck, I didn't see the comment above.
posted by gman at 10:27 AM on February 25, 2009


All I know is that if MetaFilter is anything like my house, the company I work for, and everything in my 401k, it's worth about half as much as it was last year.
posted by burnmp3s at 10:28 AM on February 25, 2009 [5 favorites]


The secret ingredient is love. Love and snark.
posted by Justinian at 10:29 AM on February 25, 2009 [1 favorite]


Monetary worth is often a poor metric of value.

# Gawker Properties -- $170 million.
# Huffington Post -- $90 million.
# The Drudge Report -- $48 million.


In this case, for example, the three most "valuable" blogs mirror the values of "media" assholes with millions of dollars. We have one company focused on stupid incestual gossip, a Democratic news outlet, and a Republican news outlet.
posted by TheOnlyCoolTim at 10:29 AM on February 25, 2009


And T-shirts.
posted by Mister_A at 10:29 AM on February 25, 2009



Oh, how I hate Perez Hilton more this morning.


And that's different than every other morning how?
posted by louche mustachio at 10:30 AM on February 25, 2009


Worth $5 to me, which is $5 more than I'd pay for any of the others.
posted by MCMikeNamara at 10:32 AM on February 25, 2009 [3 favorites]


What is my $5 investment worth now?
posted by chugg at 10:34 AM on February 25, 2009 [1 favorite]


It's worth whatever the tater commodities market is trading at.
posted by Biblio at 10:35 AM on February 25, 2009 [1 favorite]


Oh, how I hate Perez Hilton more this morning.

And that's different than every other morning how?


He thought about him this morning.

I've found the only way to not hate Perez Hilton is to not think about him.
posted by MCMikeNamara at 10:35 AM on February 25, 2009


Two hogsheads of mead and a fine ass.

What's that in tater-fortnights per dram?
posted by Rhomboid at 10:36 AM on February 25, 2009


What are you, an audience or an oil painting?
posted by tommasz at 10:43 AM on February 25, 2009


I would pay much more than $5 for a Metafilter membership. I paid $30 for my lifetime Librarything account, and Metafilter is a much, much bigger part of my life than Librarything. Of course, I realize that memberships are a pretty small part of Metafilter's business model. This site is sponsored by the people who don't care about it as much as we do.

I have no idea how much anyone makes off of this, but it's hard for me to imagine anyone wanting to buy it who's not already a member of the community. I imagine it requires more administrative effort per user than almost any other site. It's like the black American Express card of social networking sites.
posted by roll truck roll at 10:45 AM on February 25, 2009 [1 favorite]


I would also pay a lot more than $5. However, I'm not sure if I would have paid more than that at the time. Now, definitely. Matt should hold accounts hostage after a certain number of comments are submitted.
posted by odinsdream at 10:50 AM on February 25, 2009 [2 favorites]


> What's that in tater-fortnights per dram?

Previously you could have gotten at least 1.8 troy-furlongs per TFD, but due to the devaluation that followed the re-rationalization of the HTU you'd be hard-pressed to get even 1.2 hogsheads against each troy-furlong, and even then opportunities for a direct exchange are nigh-impossible so you've got to trade to the pennyfarthing-hedgerow and trade again, losing a percentage to commission each time, up to one ass's worth depending on the brokerage.
posted by ardgedee at 10:51 AM on February 25, 2009 [7 favorites]


The theoretical value of a blog is not something Matt should really worry about. The market for purchasing any of these blogs is almost non-existent (almost all of them require the owners to operate them) and while they do carry some value, noone will ever pay $170 million for Nick Denton's empire if he's not running it.
posted by David Fleming at 10:53 AM on February 25, 2009


Wait, so this is a link to an article that doesn't mention MetaFilter? And it's noteworthy for that?
posted by Eideteker at 10:58 AM on February 25, 2009


We're not waiting for anything, because you obviously missed the above-the-fold text of this post.

MetaFilter is worth about a million pictures.
posted by carsonb at 11:02 AM on February 25, 2009


Metafilter: a reliable ass source

Would that it were so.
posted by Crabby Appleton at 11:04 AM on February 25, 2009


I don't know, just make a post about prison rape or a female athlete that happens to be attractive and you will be showered with 31 flavors of assholery.
posted by Rhomboid at 11:20 AM on February 25, 2009


Rule 1: Everything in the world is worth 40% of what it was before the market crashed.
Rule 2: Boing Boing is worthless now that the novelty has worn off of porny art and square-rimmed glasses.
posted by Pastabagel at 11:24 AM on February 25, 2009


"But this is all a game anyway, right?"
posted by Cranberry at 11:32 AM on February 25, 2009


Yes, and you just lost.
posted by Mister_A at 11:35 AM on February 25, 2009


Rule of thumb: three years net earnings. Only Matt knows that and I doubt he's going to tell the rest of you.
posted by damn dirty ape at 12:01 PM on February 25, 2009


Unless we ask politely, of course.
posted by crapmatic at 12:05 PM on February 25, 2009


Well you could just go round back and count asses and hogsheads, duh.
posted by Mister_A at 12:10 PM on February 25, 2009


That joke doesn't even make sense. I would pay A LOT more than $20 for a blowjob from a nun. Even from someone dressed as a nun ...

oversharing again
posted by Astro Zombie at 12:12 PM on February 25, 2009 [2 favorites]


It's worth whatever someone will pay for it, of course. It has no intrinsic value, unlike...GOLD...and SILVER.
posted by mrmojoflying at 12:24 PM on February 25, 2009


I'd guess that if it was going to die for some reason, us loyal friends would cough up in total somewhere around $200,000.
posted by StickyCarpet at 12:24 PM on February 25, 2009


I once asked a pimp for a light in King's Cross in London. After I lit my cigarette, he started following me, for four blocks, offering "White girls, black girls, Asian girls. I've even got a brazilian. Young? Old? How do you like them? I have a new girl, just learning. Just £20. I have a fat one, do you like them fat? How about £10? Too much? I have this lady, she can blow you for £5, she has no teeth, used to be a nun."

that was almost 10 years ago, but you may be able to still find here there, Astro Zombie.
posted by dirty lies at 12:30 PM on February 25, 2009 [3 favorites]


Ooh, and I can go out for curry afterward!
posted by Astro Zombie at 12:33 PM on February 25, 2009


I think it'd be interesting to do a study of the historical price of prostitutes compared to precious materials. I suspect that there have been times in history when a blowjob was a better investment than gold.
posted by roll truck roll at 12:39 PM on February 25, 2009


It has no intrinsic value, unlike...GOLD...and SILVER.

Surely my comments have an intrinsic value?
posted by daniel_charms at 12:41 PM on February 25, 2009


Ooh, and I can go out for curry afterward!

A curry. You can go out for a curry.
posted by dersins at 12:42 PM on February 25, 2009


I suspect that there have been times in history when a blowjob was a better investment than gold.

It's as good an investment as diamonds - in that it's damn difficult to sell off.
posted by daniel_charms at 12:45 PM on February 25, 2009


I'm having a fun time imaging a storefront marquee that says "USED BLOWJOBS".
posted by cortex (staff) at 12:49 PM on February 25, 2009 [4 favorites]


An unpredictable, eclectic blog with posts about topics like Korean poets and rat swarms in Northeast India doesn't have the same market value as celebrity gossip and crude, one-dimensional political invective?

Well, who knew?
posted by jason's_planet at 12:50 PM on February 25, 2009 [1 favorite]


MetaFilter is worth about a million pictures.

And at the going rate of 1000 words per picture, that puts the net worth of Metafilter at roughly one billion words. Taking the middle estimate from louche mustachio's links, and each word is worth a little less than $.001 - which could be worse but isn't exaclt efficient. However, as we know, the picture is, again, worth one thousand words, assuming that the market crash affected pictures and texts proportionately... carry the one...

Yes, we need the image tag back. For the economy.
posted by Navelgazer at 12:50 PM on February 25, 2009


Explain to me again how tater tots are valued in troy furthongs?
posted by Kirth Gerson at 12:57 PM on February 25, 2009


Mother Superior! Mother Superior! What's MetaFilter?
posted by Pollomacho at 1:06 PM on February 25, 2009


I value things based on how much it would cost someone to pay me to destroy it and totally eradicate it from this world.

Therefore Metafilter is very nearly priceless, as are most works of art, music, and literature.

Larry the Cable Guy, by way of comparison, is somewhat less.

This is an interesting, if somewhat cynical approach to looking at life. But it makes buying cars very difficult.
posted by quin at 1:13 PM on February 25, 2009 [4 favorites]


I hope I never find out.

Way more than it has cost.
posted by From Bklyn at 1:49 PM on February 25, 2009


Who can find a worthy woman site? For her its price is far above rubies. Behold, I give you Metafilter!
posted by Lynsey at 2:13 PM on February 25, 2009


No thank you, Lynsey. That is the gift that keeps on giving and I have enough problems
posted by Cranberry at 2:18 PM on February 25, 2009


On reflection, I think I would prefer the rubies.
posted by Cranberry at 2:24 PM on February 25, 2009


Is the purpose of this post to learn the site's estimated value, divide it by word count, and send a rental bill to Illiad?
posted by terranova at 3:07 PM on February 25, 2009


A pair of taters.
posted by buzzman at 3:44 PM on February 25, 2009


I would pay A LOT more than $20 for a blowjob from a nun. Even from someone dressed as a nun ...

So what sort of money are we talking here, exactly? Uhh...big boy?
posted by turgid dahlia at 3:46 PM on February 25, 2009 [1 favorite]


It's worth a plate of beans.
posted by bluesky43 at 4:04 PM on February 25, 2009


It's free. and worth every penny.

(sorry. too easy)
posted by jonmc at 4:06 PM on February 25, 2009


If you take inflation into account, free sometime in 1999 is far more than the $5 I paid in 2005.
posted by gman at 4:13 PM on February 25, 2009


Nah, not really. Diddley-shit to the tenth power is still diddley-shit.
posted by jonmc at 4:36 PM on February 25, 2009


Blowjobs are not so much an investment for the future, but money well spent on the present. But none of the present is going to last. So take your blowjobs and give it to the poor. What difference does it matter what you own? You have gold and silver it's going to rot, and that rot is going to eat away your heart. All of you. There will be a flood and there will be a fire. Everything will be destroyed. But there will be a new ark riding on that fire and I hold the keys, and I open the door, and I decide who goes in and who doesn't.

You think the internet will answer only to you? It doesn't. The internet is an immortal spirit who belongs to everybody - to the whole world. You think your special? The internet is not a MeFite. In the forums, the trolls warned us, the Internet is coming. But I'm telling you it's too late. It's already here. I'm here. And I'm going to bastardize everything... With MOARLOLZPLZ!

Come with me...

boom boom boom boom boom ...
posted by filthy light thief at 4:38 PM on February 25, 2009 [1 favorite]


The human body itself is worth $45 million. If you're a dog, your worth depreciates over time.

This comment has nothing to do with anything, really. Insert joke about "you could buy me for $20, same as in town" here.
posted by grapefruitmoon at 5:23 PM on February 25, 2009


I'd buy MeFi in exchange for this here garage full of Slankets.
posted by BrotherCaine at 5:53 PM on February 25, 2009


Can we barter it for something?
posted by Brandon Blatcher at 6:02 PM on February 25, 2009


I'll bet scarabic's one answer alone was worth 20-25 years in prison to someone out there.
posted by clearly at 7:56 PM on February 25, 2009 [2 favorites]


MeFi is not a filthy whore you can buy and sell at your disposal you filthy mutts! Its already become self-aware. It makes me log on several times per day, read stuff for hours, and post stuff here that would make even my life partner go "Ummm...yeah...that tells me something new about you. Exactly what that is, I do not know".

It is also the metaphorical pillow we fuck (right in the MeTa) so we don't go into society dry humping people and shitting in water fountains.

You can not buy, sell, or own that shit...you can ONLY hope to be a part of it.
posted by hal_c_on at 8:56 PM on February 25, 2009


It ain't worth the paper it's written on.
posted by JohnnyGunn at 9:47 PM on February 25, 2009


What if I only want to buy Cortex?

Sorry, but he's not for sale. Sentimental value. To me having Cortex locked in my crawlspace, ready to do my bidding, is priceless.
posted by Meatbomb at 3:41 AM on February 26, 2009


Huh. And yet on the planet I live on, Perez Hilton is pretty much worthless.
posted by miss lynnster at 1:23 PM on February 26, 2009


Once on MetaTalk, someone asked "Why doesn't mathowie have a $200M valuation?" Matt's response: "This is a feature not a bug."
posted by fuzz at 7:58 PM on February 26, 2009


Slanket vs. Snuggie
posted by Pollomacho at 10:55 AM on February 27, 2009 [1 favorite]


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