New ads from The Deck
will start showing up on front pages tomorrow, but don't worry, you can turn them off.
posted by mathowie to MetaFilter-Related at 7:49 PM (118 comments total)
6 users marked this as a favorite
I'm moving away from Federated Media
, which I was using in the past to show ads to non-members and then on the front pages to members (which often spawned MetaTalk threads
). The new ads will be front-page only and shown to all, similar to the FM small ads.
I wanted to give fair warning and explain a bit about them before they go up. There will be no more giant skyscraper ads on the site, but we will be showing tasteful small ads on the front pages (only) of most subsites. They will look something like this, just above the sidebar
If you notice, there's a link that says hide and clicking it will make them go away in a single click on that browser (it's browser based, not user-profile based). You can only bring them back if you log out and back in on that computer (which destroys the cookie to hide ads).
The ad markets are constantly changing and ad revenue has gone down a bit with the recent
recession, and I was looking for ways to replace some of the lost revenue with non-offensive ads. I have ethical problems with most advertising and I see The Deck Network's ads on many popular design blogs and actually find them pretty dang useful and often times pretty (for ads). I didn't want to venture into "conversational" advertising that borders and strays too far into my comfort zone of keeping editorial content completely separate from advertising.
Anyway, I wanted to give some ample warning, let everyone know there is a way out, and know that it will help support the site going forward in a way I think is pretty tastefully done. People using AdBlock probably won't even know the difference since surely they won't even see the ads anyway, but I wanted to give a heads up.
This will start sometime tomorrow and stay around at least for a few months during a probationary period after which we'll figure out if they should stick around.