6 posts tagged with viralmarketing.
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Viral Marketing
Today, there was an FPP that was a single viral marketing video. This is not the type of thing I want to see here. Are my views way out of line? [more inside]
What Is This Creepy Site Advertising? A book, perhaps?
Upon revisiting the classic Ask thread What Is This Creepy Site Advertising? (a.k.a., the thread where tons of Mefites congregated for weeks to solve the puzzle behind an unusual viral marketing website), I discovered something intriguing about the site in question. [more inside]
What Is This Creepy Disc Advertising?
Once again, the MeFi detective agency vanquishes viral marketers. Sadly, no ski resorts involved.
B-E S-U-R-E T-O D-R-I-N-K Y-O-U-R O-V-A-L-T-I-N-E: A resolution of a mystery site
To follow up the intense mystery of this AskMe, a resolution at last. Well. Um, see for yourself [flash]. from here
A mystery wrapped in an enigma wrapped in a puzzle videogame preview
A mystery wrapped in an enigma wrapped in a puzzle videogame preview wrapped in a shameless plug wrapped in a viral marketing blurb...
What should we do about self-marketers who could enventually plant links on mefi?
yesterday, on./ was reading an interesting discussion about a product when someone accused the poster of Viral Marketing, in effect really trying to grab publicity off of ./ while they're covertly under contract to the company they are posting about.
Today, in a very useful MeFi discussion, someone raised the Same Suspicion.
Whether Octavius is correct or not, I think there's no reason to doubt that firms are cropping up to harness communities and blogs to plant publicity on the net. On its face, it would likely be far more effective advertising than a pop up or TV commercial... Once the corporate heavyweights catch on, it could get quite excessive and sneaky.
But it could seriously undermine a community since to some extent, we'll all start scrutinizing the motives of any given post and poster.
Could well be the beginning of the end (or at least the end of the beginning) of the innocence for MeFi etal... Any ideas on how to contend with this?
Today, in a very useful MeFi discussion, someone raised the Same Suspicion.
Whether Octavius is correct or not, I think there's no reason to doubt that firms are cropping up to harness communities and blogs to plant publicity on the net. On its face, it would likely be far more effective advertising than a pop up or TV commercial... Once the corporate heavyweights catch on, it could get quite excessive and sneaky.
But it could seriously undermine a community since to some extent, we'll all start scrutinizing the motives of any given post and poster.
Could well be the beginning of the end (or at least the end of the beginning) of the innocence for MeFi etal... Any ideas on how to contend with this?
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