IKEA Blue October 12, 2010 9:48 AM   Subscribe

The IKEA Heights website looks really familiar.

(IKEA heights is apparently "a soap opera set in IKEA's Burbank store".)
posted by alby to MetaFilter-Related at 9:48 AM (78 comments total)

My god, you're right! The color scheme bears an almost uncanny resemblance to the Ikea logo!
posted by dersins at 9:51 AM on October 12, 2010 [20 favorites]


That site doesn't look very professional, background-wise.
posted by Potomac Avenue at 9:51 AM on October 12, 2010 [19 favorites]


I'd say the colors they picked look even nicer than the rough ones used on MetaFilter.
posted by mathowie (staff) at 9:51 AM on October 12, 2010 [3 favorites]


I'm pretty sure my girlfriend follows these guys on tumblr. Now I can tell her that they're GODDAMNED THIEVES, or something?
posted by Think_Long at 9:53 AM on October 12, 2010 [1 favorite]


Damn Sweden, stealing our colors for their flag and everything.
posted by Metroid Baby at 9:54 AM on October 12, 2010


apparently this is NOT sponsored or officially condoned by Ikea.

I just watched two episodes though and can confirm it is pretty damn funny.
posted by Potomac Avenue at 10:03 AM on October 12, 2010 [1 favorite]


That reminds me that I really ought to get some new cushions for our breakfast table.
posted by Burhanistan at 10:04 AM on October 12, 2010 [2 favorites]


Whether or not it is sponsored or condoned by Matt Haughey though is another tale.
posted by Potomac Avenue at 10:04 AM on October 12, 2010


That site doesn't look very professional, background-wise.

Low production values are an Ikea hallmark.
posted by zarq at 10:14 AM on October 12, 2010 [2 favorites]


All I did was visit a website. How the hell did I end up with this bag of tea lights?
posted by chinston at 10:19 AM on October 12, 2010 [56 favorites]


Taking a wild guess, they wanted the blue-and-yellow scheme because, as mentioned above, it's the IKEA brand colors, but they decided to play it safe and use a different blue and yellow so as to avoid getting their butts sued off by IKEA's trademark attorneys.
posted by valkyryn at 10:20 AM on October 12, 2010 [1 favorite]


That is OUR blue! You got NO RIGHT using it!
posted by Gator at 10:27 AM on October 12, 2010


For the record the blue behind the posts that looks similar to ours is 0A6C93. Our blue is 006699.

*smirk*
posted by ob1quixote at 10:42 AM on October 12, 2010 [3 favorites]


For the record the blue behind the posts that looks similar to ours is 0A6C93. Our blue is 006699.

Damn Swedes, showing off their special vowels and shit.
posted by maudlin at 10:48 AM on October 12, 2010 [3 favorites]


Except that the blue is the wrong shade, there are no front page posts or clever user names, there are big pictures all over the page, the format is different, and I feel no obsessive need to check in on it regularly to see what changes have occurred in the past few minutes.
posted by bearwife at 10:59 AM on October 12, 2010 [7 favorites]


If IKEA made web software, can you imagine how frustrating it would be to build a website? You'd get the whole thing done except for the header, then realize you had to take it down and re-do it entirely to get the header to fit.
posted by fourcheesemac at 11:02 AM on October 12, 2010 [7 favorites]


If MetaFilter could copyright blue-and-yellow, they'd be rich from suing every Hollywood movie made in the last 10 years.
posted by muddgirl at 11:02 AM on October 12, 2010 [7 favorites]


That reminds me, I've got to pick up one of those Pööntång sofas.
posted by Floydd at 11:06 AM on October 12, 2010 [1 favorite]


That blue is actually closer to the Metafilter T-shirts.
posted by yeti at 11:08 AM on October 12, 2010


clever user names

Do we have those?
posted by shakespeherian at 11:09 AM on October 12, 2010



For the record the blue behind the posts that looks similar to ours is 0A6C93. Our blue is 006699.

Damn Swedes, showing off their special vowels and shit.


ACEIOU! (and sometimes Y)
posted by eyeballkid at 11:16 AM on October 12, 2010


0A6C93? What the fuck is that?
posted by Artw at 11:19 AM on October 12, 2010


Good grief--so is Best Buy! And the Na'vi from Avatar! Will this color-scheme plagiarism never end?
posted by Halloween Jack at 11:25 AM on October 12, 2010


You'd get the whole thing done except for the header, then realize you had to take it down and re-do it entirely to get the header to fit.

And after you'd built a few you'd have this ridiculous surplus of hex values.
posted by cortex (staff) at 11:26 AM on October 12, 2010 [12 favorites]


For the record the blue behind the posts that looks similar to ours is 0A6C93. Our blue is 006699. --- What a difference 7% saturation makes.
posted by crunchland at 11:34 AM on October 12, 2010


The dates render off the left side of the window in Chrome.
posted by Eideteker at 11:46 AM on October 12, 2010


I need a metric hex key and all I got is an imperial set.
posted by Dr. Curare at 11:46 AM on October 12, 2010


For the record the blue behind the posts that looks similar to ours is 0A6C93.

Actually, I think it's ØÅ6C93.
posted by shiu mai baby at 11:50 AM on October 12, 2010 [5 favorites]


A Møøzilla once bit my sister.
posted by zamboni at 11:55 AM on October 12, 2010 [14 favorites]


A Møøzilla once bit my sister.

Swedes don't use ø's. (Yet another reason to sack the person responsible for the subtitles.)
posted by Sys Rq at 12:12 PM on October 12, 2010 [5 favorites]


How do you assemble an Ånjell?
posted by Eideteker at 12:21 PM on October 12, 2010


The struggle, or playful competition, or domination and subordination, between casual blue and gold and professional white background goes deeper than you think.
posted by Free word order! at 12:27 PM on October 12, 2010 [3 favorites]


Totally different fonts.
posted by GuyZero at 12:52 PM on October 12, 2010


My god, you're right! The color scheme bears an almost uncanny resemblance to the Ikea logo!

There's your answer, fishbulb.
posted by griphus at 1:04 PM on October 12, 2010 [5 favorites]


And after you'd built a few you'd have this ridiculous surplus of hex values.

Alternatively, they could refer you to some independent contractors that will come over with a full toolchain and do the build for you.
posted by Dr Dracator at 1:06 PM on October 12, 2010


Our colors are way better.
posted by Pope Guilty at 1:21 PM on October 12, 2010


Reminds me of this
posted by qvantamon at 1:26 PM on October 12, 2010


Isn't Ikea Heights a suburb just near Allen Quays?
posted by UbuRoivas at 1:33 PM on October 12, 2010 [6 favorites]


I think everybody has missed the real criminals here... (and I'm not talking about the name).
posted by Rhaomi at 1:45 PM on October 12, 2010 [1 favorite]


I never Metafilter I didn't like.
posted by Halloween Jack at 2:01 PM on October 12, 2010 [5 favorites]


Orange you glad I didn't say banana?
posted by davejay at 2:12 PM on October 12, 2010


Metafilter? I barely know 'er!
posted by Think_Long at 2:19 PM on October 12, 2010


...it nearly killed her.
posted by Burhanistan at 2:21 PM on October 12, 2010


A Mefi actually sounds like an Ikea product.
posted by fourcheesemac at 2:25 PM on October 12, 2010 [4 favorites]


Ah, dear old#006699: the first color I learned by heart, way back when.
posted by stavrosthewonderchicken at 2:32 PM on October 12, 2010


Metafilter: High quality filtration wich prolongs efficiency
posted by Devils Rancher at 3:05 PM on October 12, 2010 [1 favorite]


The Mëfi only looks like it costs $5. Until you start adding coasters, support brackets, and that special corner piece they show in the catalog.
posted by Blazecock Pileon at 3:15 PM on October 12, 2010 [1 favorite]


"I never metatalk I didn't like."
posted by infinite intimation at 3:29 PM on October 12, 2010


That would have been wayy funnier had Halloween Jack not done same five comments up. Now it's just redundancy cutting into productivity.
posted by infinite intimation at 3:34 PM on October 12, 2010


MetaFilter: cutting into productivity.
posted by UbuRoivas at 3:39 PM on October 12, 2010


Wow! I cannot believe it is over a year since I fell in love with Ikea Heights. How time flies.

Thanks Cashman, that was a great thread, especially because of this.
posted by Elmore at 4:02 PM on October 12, 2010 [1 favorite]


Oh my, I just rewatched that and I trust they are all writing for Mad Men now. Bravo!
posted by Elmore at 4:09 PM on October 12, 2010


Metafilter: High quality filtration wich prolongs efficiency

Larger particle impurities are gradually retained in a labyrinth structure as they pass along the filter wall. METAFILTER filters do not contain solvents, adhesives, surfactantcs or any other chemical compound apart from polyethylene.

Metafilter: Complies with the regulations of Food and Pharmaceutical Products.
Metafilter: Does not give off toxic substances when it burns.

Note: Everyone needs a high quality filtration wich.
posted by fuq at 4:19 PM on October 12, 2010


what the fuck is Ikea Heights?
posted by jonmc at 5:08 PM on October 12, 2010


God forbid you actually read the "more inside" or click on any links.
posted by dersins at 5:10 PM on October 12, 2010


"How do you talk to an a-a-angel?"
posted by box at 5:26 PM on October 12, 2010


It's a reality show where the meathead singer from the Dictators has to finally get a real job working as a stock boy at a home-furnishings company.

Love ya, jon!
posted by item at 5:43 PM on October 12, 2010


ok, when I clicked on this text input box, the damn border turned the same color as that ikea site...

PB!!!!! what the hell! Next you're going sell me cheap furniture.....

I need a bed, a queen size, platform.. is there free shipping...
posted by HuronBob at 6:17 PM on October 12, 2010




That show is made by some of the dudes from Yacht Rock, another internets gem (that got super played out by people who had never even heard of Michael McDonald beforehand). I thought the first episode was fairly funny, but the concept itself of shooting a show in an IKEA is even funnier.
posted by elpea at 7:21 PM on October 12, 2010


I'm confused. I clicked around that site, but was unable to find a place where I could feel super-smart and validated as a human being by telling heartbroken and confused strangers to either DTMFA, use Nature's Miracle, or "Don't eat it."

Also: Oh, hello! I'm pretty sure I know you from, like, a really long time ago. *proffers secret hand signal*
posted by ErikaB at 7:54 PM on October 12, 2010 [1 favorite]


I'd say the colors they picked look even nicer than the rough ones used on MetaFilter.

I've got a suggestion for you, man behind the curtain!
posted by hal_c_on at 8:00 PM on October 12, 2010


Have you ever considered that to the man behind the curtain... YOU are behind a curtain?
Google Meta-Curtains.
posted by infinite intimation at 8:41 PM on October 12, 2010


But for the love of god, plese make sure you don't make a typo when googling.
posted by stavrosthewonderchicken at 9:12 PM on October 12, 2010


Hah! Meta-typo!
posted by stavrosthewonderchicken at 9:13 PM on October 12, 2010


Meat curtains?
posted by madred at 9:46 PM on October 12, 2010


Sigh.
posted by stavrosthewonderchicken at 9:47 PM on October 12, 2010


who the fuck is Mister Glasses?
posted by mannequito at 9:55 PM on October 12, 2010


Flåürg it and move on.
posted by blueberry at 10:10 PM on October 12, 2010 [8 favorites]


Everyone at school picks on the pöpli kids — even I do.
posted by rhizome at 12:23 AM on October 13, 2010 [2 favorites]


At last, the MetaFilter has become the MetaFilted!
posted by lore at 9:20 AM on October 13, 2010


Flõg it õnd möve ön.
posted by daniel_charms at 9:58 AM on October 13, 2010 [1 favorite]




We can't reinstate it again if it only went away once.
posted by Dr Dracator at 2:36 PM on October 13, 2010


OK then: can we reinstate it, and then make it go away again, and then reinstate it again?
posted by not_on_display at 2:45 PM on October 13, 2010


Wait, they got rid of that?

Man, I need to cut down on the shrooms.
posted by Sys Rq at 6:32 PM on October 13, 2010


MeFi always looked to me rather like the W3C Core Style Sheet "Midnight", but I suppose that in the early days of CSS everything must have looked somewhat similar. (Also - holy shit, the W3C redesigned its web site? A pig just flew past.)
posted by XMLicious at 12:21 AM on October 14, 2010


I wasn't going to look at this until elpea pointed out its Yacht Rock connections. I shall watch this from the deep comfort of my Ektorp.
posted by catlet at 6:49 AM on October 14, 2010


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